Working With PEOs Actually Profitable?
For too long, agents and referral partners have shared the same frustrations: “I’d like to work with PEOs—but it feels like too much effort with not enough in it for me. What makes the PEO Marketplace different? How does compensation work? And how do I know I can trust them?”
Its simple: We built a better way from the ground up. Instead of navigating the process of finding your perfect partner alone, you get a dedicated concierge who simplifies the process, explains the differences, and helps you grow business in the PEO industry.
More than that—you get real, actual support, guidance you can trust, and a clear path forward.With us, you enter the PEO space with clarity, confidence, and someone in your corner every step of the way.
Your Partner in PEOple
Equip our partners with the tools to learn, sell, and succeed in the PEO industry.
Win trust with clear, actionable PEO insights and resources.
Submit client info in minutes—get tailored proposals fast.
Use our experts for live proposal presentations that close deals.
Earnings
Gain ongoing residuals for the life of your client.
Nobody Is Going to Work as Hard for Your Clients As You Will…
But we are certainly a close second!
Moving Mountains to Make You Look Good! A PEO that works as hard as you do! It doesn’t matter if you refer PEO services once a year or every day, we designed an Agent’s kit to help you make the most of every opportunity that comes your way so you can keep being the hero while still getting to focus on the things you do best! Finally, people made easy….
Transparency
See the Whole Picture
Get side-by-side PEO cost breakdowns - clear, detailed, and built for confident decision-making.
Ongoing Support
We Don’t Disappear After the Deal
We stay connected with scheduled check-ins to help your clients maximize every PEO benefit - every step of the way.
Annual Reviews
Retention Starts with Results
Proactive yearly reviews ensure your clients stay informed, satisfied, and ahead of rising costs or changing needs.
*Guarantees
60 Days. Zero Risk.
If your clients aren't happy, neither are we. Cancel after 60 days for a full admin refund. That's confidence, cash-backed.
The Process
1
Complete quick
2
Upload Acord
3
PEO Review
4
Onboard Client
Become a PEO Marketplace Partner to Grow Your Business and Earn More.
Grow Your Business. Protect Your Clients. Earn More As a PEO Marketplace Partner (Your Clients Win, You Look Smart).
PEO Marketplace Partner Rewards
At PEO Marketplace, we believe great partnerships deserve great perks. That’s why we created our Partner Rewards Program—a simple and rewarding way to earn by referring qualified businesses to our team.
*Refer a company.
They meet with a PEO Marketplace expert.
You get a $100 gift card—just for the intro!
And it gets even better: stack up to $1,000 in bonus rewards on top of your commissions for referrals that hit the employee count milestones below.
*Refer a company.
They meet with a PEO Marketplace expert.
You get a $100 gift card—just for the intro!
*Referral Reward Tiers:
- 5–24 Employees: $500
- 25–49 Employees: $1,000
- 50–99 Employees: $2,500
- 100–199 Employees: $5,000
- 200+ Employees: $10,000
Plus, enjoy monthly bonuses, loyalty perks, and exclusive industry promotions delivered straight to your inbox.
PEO Marketplace Partner Rewards
*Refer a company.
They meet with a PEO Marketplace expert.
You get a $100 gift card—just for the intro!
You get a $100 gift card—just for the intro!
And it gets even better: stack up to $1,000 in bonus rewards on top of your commissions for referrals that hit the employee count milestones below.
*Referral Reward Tiers:
- 5–24 Employees: $500
- 25–49 Employees: $1,000
- 50–99 Employees: $2,500
- 100–199 Employees: $5,000
- 200+ Employees: $10,000
Frequently Asked Questions (FAQ)
Still have questions?
Why do insurance agents work with PEOs?
What is a XMOD rate and how does a PEO impact it?
Will a PEO verify my claim history?
Can a PEO get me better Workers’ Comp rates than I could on my own?
How do PEOs lower health insurance costs?
Do PEOs offer better insurance options than I can get on my own?
Why are PEO health plans more affordable?
- Larger risk pool = lower rates
- Stronger carrier negotiations
- Fewer rate spikes due to shared risk
- Administrative efficiency saves time and money
Does a client’s XMOD change when they partner with a PEO?
No, a client’s individual XMOD (Experience Modification Rate) doesn’t reset or disappear when joining a PEO—but here’s the key benefit:
Most PEOs apply their own, lower XMOD to your workers’ comp premium instead of yours, which can significantly reduce your costs—especially if your current XMOD is high.
How does a PEO make money?
They charge a flat fee per employee or a percentage of your total payroll. This covers services like payroll processing, HR support, compliance, and benefits administration.
PEOs often negotiate discounted rates on health insurance, workers’ comp, and other benefits—then include a small markup when offering those plans to clients.
Do PEO make money on State Unemployment Tax (SUTA)?
In states that require the client to utilize the PEOs suta rate, many times yes. PEOs often have a lower SUTA rate than many small businesses because they manage a large, diversified employee base and maintain strong compliance practices. Here’s how they may profit:
If your business has a high SUTA rate and the PEO has a lower one, the PEO may charge you a slightly higher rate than their own, keeping the difference as margin.
By spreading risk across many clients, PEOs keep their rate low—then build in a buffer when charging clients, creating a consistent revenue stream.
Who are the workers’ comp carriers behind PEOs?
Some of the commonly used workers’ carriers by PEOs include:
AIG
Chubb
SUNZ
Accident Fund
Zurich
Service America Indemnity Company
What is an ESAC accredited PEO?
An ESAC PEO refers to a Professional Employer Organization (PEO) that has been accredited by the Employer Services Assurance Corporation (ESAC). ESAC accreditation signifies that the PEO has met rigorous standards for financial stability, ethical business practices, and regulatory compliance, providing assurance to clients and stakeholders.
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